Organize your body of work, develop the right offerings, and co-create a blueprint to monetize your expertise.

Multi-Passionate Blueprint will be accessible in Monday, August 22, 2022.

Multi-Passionate Blueprint is for


Coaches, Thought Leaders, Creatives, and Healers

align their magic with profitability & make an impact.

You know what needs to be done, and yet you are not doing it.

Who you are IS your competitive edge and I’m here to help you get clarity, confidence, and courage to be creative and consistent with how you show up for your brand and business.

Everyone’s entrepreneurial journey is different. You can follow someone else’s path and hope you hit the jackpot or create a blueprint that factors in your strengths, desires, and personality.

If you invest energy, resources, and sweat equity into your brand and business, why not make it pop so that the most people who need your magic can find you?

Think about how much more impact you could have if you were to align a transformation process that supports your clients and highlights your strengths as a coach, consultant, educator, strategist, healer, speaker, activist, creative, performing artist, and thought leader?

In this course, we will focus on organizing your body of work, identifying opportunities to monetize your expertise, and creating a strategy that you can scale with ease.


» Get clarity with how you want to harness your gifts
» Identify a hook to position yourself as an authority
» Diversify how you package & monetize your magic
» Hone a brand voice that engages the right audience
» Create a practical routine to align with your goals

Course Curriculum

Module One

Bespoke Audacity

What do you need to acknowledge to align your authentic vision?


Get ready to empower your clarity.

Being honest about what you want is the first step to realizing your potential. Taking inspired action is the next step.

In this module, we will discuss how you can connect with your authentic self by disconnecting from the chatter.

Lessons in this module include:

» Being Unapologetic
» Identify Your Why
» Align Your Brand Values
» Create Your Brand Dictionary
» Audio Meditations: Surrender Your Expectations & Accept Your Truth

Module Two

Indispensable Presence

What persona do you need to embody to stand out with relevance?


Get ready to elevate your confidence.

Who you are IS your competitive edge, and how you embody your strengths signals how you can impact the world.

In this module, we will discuss how you can give yourself permission to shine.

Lessons in this module include:

» Being Memorable
» Identify Your Archetypes
» Align Your Competitive Edge
» Create Your Positioning
» Audio Meditations: Harness Your Anchor & Design Your Vision

Module Three

Intentional Bankability

What offerings do you need to monetize to scale with ease?


Get ready to embrace your courage.

You are one of a million, AND you are one in a million, which means you are dope as f*ck but hardly the only one who can do what you do.

In this module, we will discuss how you can curate your expertise.

Lessons in this module include:

» Being Bankable
» Identify Your Business Model
» Align Your Secret Sauce
» Create and Your Offerings
» Audio Meditations: Plan Your Purpose & Organize Your Power

Module Four

Strategic Storytelling

What content do you need to create to engage with authority?


Get ready to express your creativity.

Growth is all about transforming who you used to be and expressing who you’ve evolved into…and oh, the stories you will tell!

In this module, we will discuss how you can honor your unique expression.

Lessons in this module include:

» Being Auspicious
» Identify Your Content Strategy
» Align Your Brand Voice
» Organize Your Email Sequences
» Audio Meditations: Declare Your Desires & Amplify Your Message

Module Five

Sustainable Workflow

What habits do you need to practice to cultivate sustainability?


Get ready to evolve your consistency.

You did not come this far to only come this far, so let’s bring it all together and commit to the routines that support your growth.

In this module, we will discuss how you can thrive with intention.

Lessons in this module include:

» Being Disciplined
» Identify Your Brand Seasons
» Align Your Expectations
» Create Your Monthly Calendars
» Audio Meditations: Inspire Your World & Activate Your Magic

Select Your Enrollment:

Payment Plan

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My name is Vicky, and I am a

Brand Strategist & Storyteller


I work with mission-driven brands, socially conscious businesses, and soulful entrepreneurs who want to organize their strategy, monetize their expertise, and diversify their offerings with self-publishing. I am also the creative genius behind the Sacred Journey Oracle Deck.

As a seasoned pro with over 15 years of experience in vocational counseling, web design, and online marketing, I leverage my expertise to support businesses and individuals with creating a holistic approach to building an intentional brand and business.

I’ve worked with major media and entertainment brands, including NBC Universal and Vme TV, startup initiatives including the Alley + Florida International University (FIU) Ratcliffe Startup Studio and NYC Department of Small Business Services: Catering Business Pathways, and women-led organizations such as the Latinista.

I also write the weekly newsletter #InboxConversations, where I share wisdom on navigating the emotional journey of self-mastery through the lens of entrepreneurship.

When I’m not imparting a snarky approach to life and business, you can find me searching for the perfect cup of chai latte, roller skating in a local park, or dreaming about the next road trip.

Where You May Have Seen Me

Where You May Have Seen Me
What Others Have To Say About Me…

Vicky Ayala’s extraordinary talent is her unique ability to breathe life into your brand. Her consulting is part branding strategy, part product development, and part confidence building — all wrapped up into one.

She’s a quick thinker, brilliant, and a great listener who can crawl inside your head to bring out your best ideas. She leverages her impressive body of work to transform your brand into a memorable and necessary entity in an ever-expanding world of distractions.

Angelica Perez-Litwin, Therapist & Founder of the Lumin Center and Latinas Think Big

Vicky is the first expert I trusted on my entrepreneurship journey because of her brand expertise and how she compassionately championed me to be true to myself throughout every stage of the journey. Now I call her Brand BAE (Before Anyone Else) because she is STILL the first expert I hire whenever I’m launching something new for my businesses.

Nothing tops how Vicky creates a safe space and listens to you as she intuitively holds your hand while sharing your ideas and challenges. Then she [magically] brings clarity and simplicity to your vision with her feedback and practical strategy.

Lisa Velazquez, Intuitive Love Coach, Community Builder, and Founder of Lisa Talks Love + Latina Entrepreneurs Inc.

Vicky’s branding expertise, industry knowledge and resourcefulness helped bring my consulting business to the next level. Her skill in being able to identify what’s relevant and needed in the market with my unique value proposition is extremely impressive.

Like many entrepreneurs and small business owners, I have a multi-faceted brand that can go in many directions but shouldn’t. Vicky helps me keep focused on the value I can and should be delivered to my audiences.

Yai Vargas, Diversity + Inclusion Expert, LinkedIn Ninja, and Founder of the Latinista

She is a brand genius. She organized all my random thoughts & content ideas and literally mapped it all out for me with files and dates. She took my ideas and transformed them into action.

Vicky was always there to guide me and just took all the stress away for me and truly made me feel that I was taking my business to the next level. She gave me the genius idea to focus on my expertise as a therapist and coach specializing in helping women break free from love addiction. She saw that clearly, and that has drastically altered my business. I now own being a love addiction expert, thanks to Vicky’s brand eye.

I highly recommend Vicky and know, without a shadow of a doubt, that she will be an amazing investment in your business as you take it to the next level.

Christine Gutierrez, Therapist, Author, and Founder of The Diosahood

For the better part of 7 years, I had two blogs, one culinary/travel and one fashion/lifestyle, which meant I had two voices, two audiences and two calendars to maintain. It was a lot and very overwhelming.

Vicky strategically (with measurable results) convinced me to merge and consolidate my brands into what is now House of Bren, where I seamlessly house all of my passions. She saved me long-term headaches and natural anxieties by being an uber-creative with many artistic arms to share. Now, everything is extremely manageable under one big lifestyle umbrella that invites everyone.

To that point, Vicky helped me understand and see the value of very clear brand distinction and voice.

Bren Herrera, Author, Chef, and Lifestyle Expert at House of Bren

I am a marketing professional and had worked to launch/reposition many brands for Fortune 100 companies. But this was highly personal: the new websites had to reflect my personality as well as new goals for each. This didn’t just entail the name change. It included content development to messaging and user engagement.

Vicky is a brilliant brand strategist and experienced online marketer. Her strategic approach produced a solid new brand strategy: site structure and design/look and feel targeted new content, and digital marketing strategies for the new brands. Her months of work on behalf of my brand truly exceeded my expectations.

Needless to say, I highly recommend Vicky. She’s a pro, and the quality of her work is the best I’ve seen in the interactive space.

Rosa Alonso, Tech Expert, Television Personality, and Media Entrepreneur at Rosa Alonso Digital