Keep in touch with me via Whatsapp or Voxxer and get unlimited coaching, so that you can stay focused + on track. Don’t be shy. Reach out to me when you want ongoing strategy support via email. I’m available to answer Qs, provide recommendations, review copy, and all that jazz.
Intuitive Brand Breakthrough
Isn't it time you aligned with what lights you the f*ck up?!
Learn how to take inspired action towards what you genuinely desire so that the work you do and the resources you invest in are worth all the sacrifices you make to succeed with your brand + business.
ARE YOU READY TO...
Something needs to change.
Giving up is always an option but you are not quite ready to throw in the towel. Whether you’ve been at this for 10 days or 10 years, you want to make sure you’ve tried everything before shifting into a new direction, new career, or new business offering.
The entrepreneurial journey is full of plot twists and teachable moments.
Some are dope experiences complete with profound AHA moments while others feel more like a gut punch that leaves you second guessing if you still want to do this.
At the end of the day, you need to recalibrate your hustle because having an inconsistent vision is not sustainable.
Does this sound like you?
I have outgrown my current brand
but I don’t know how to shift in a new direction.
I want to align with my passions
but I struggle with saying no to opportunities that aren’t a match for my new direction.
I want to evolve how I am showing up
but I can’t seem to shake feelings of imposter syndrome.
I’m not the only one doing what I do
but I get jealous when I see others doing it “better.”
I’m ready to take my brand + business to the next level
but I can’t seem to figure out what my next steps should be.
Is an Intuitive Brand Breakthrough session for you?
This session is for when you are stuck or at a crossroads about what direction to pursue especially if you’re considering a pivot, career change, or a total reinvention of how you’re showing up in the world.
Brand Intake Assessment
Complete a brand intake assessment and share your story, challenges, and vision for how you want to shine + thrive. You will also receive a welcome email that contains instructions for your next steps as well as the link for accessing my calendar.
One 60-Minute Consultation
During your session, we will focus on your challenges and identify opportunities to evolve your brand + business.
Use this time to get clarity on your brand so you can feel comfortable with showing up as your authentic self. I’m here to support your growth and align you with an opportunity for strategic reflection which will help position you to pursue next steps with your brand + business.
Two Weeks of Unlimited Email Coaching
Hola! My name is Vicky and I am a
Holistic Brand Strategist, Author & Renaissance Bruja
I work with mission-driven brands, socially conscious businesses, and soulful entrepreneurs who want to create opportunities for aligned profitability. I am also the creative genius behind the Multi-Passionate Blueprint and the Sacred Journey Oracle Deck.
As a seasoned pro with over 15 years of experience in vocational counseling, web design and online marketing, I leverage my expertise to support businesses and individuals with creating a holistic approach to building an intentional brand and business.
I’ve worked with major media and entertainment brands including NBC Universal and Vme TV, startup initiatives including the Alley + Florida International University (FIU) Ratcliffe Startup Studio and NYC Department of Small Business Services: Catering Business Pathways, and women-led organizations such as the Latinista.
I also write the weekly newsletter #InboxConversations where I share wisdom on navigating the emotional journey of self-mastery through the lens of entrepreneurship.
When I’m not imparting a snarky approach to life and business, you can find me searching for the perfect cup of chai latte, roller skating in a local park, or dreaming about the next road trip.
Where You Have Seen Me
What other dope chicas have to say
about working with me!
Vicky Ayala’s extraordinary talent lies in her unique ability to breathe life into your brand. Her consulting is part branding strategy, part product development, and part confidence building — all wrapped up into one.
She’s a quick thinker, brilliant, and a great listener who can crawl inside your head to bring out your best ideas. She leverages her impressive body of work to transform your brand into a memorable and necessary entity in an ever-expanding world of distractions.
Angelica Perez-Litwin, Therapist & Founder of the Lumin Center and Latinas Think Big
She is a brand genius. She organized all my random thoughts & content ideas and literally mapped it all out for me with files and dates. She took my ideas and transformed them into action.
In addition, Vicky was with me from beginning to end of my launch and even throughout the program. She wrote and came up with some of the most genius copy. She also helped me spruce up my writing and integrated it right in with the core messaging of my signature program Fierce Love Fierce Life. Her support helped me upped my whole story and messaging.
Vicky was always there to guide me and just took all the stress away for me and truly made me feel that I was taking my business to the next level. She gave me the genius idea to focus on my expertise as a therapist and coach who specializes in helping women break free from love addiction. She saw that clearly and that has drastically altered my business. I now own being a love addiction expert, all thanks to Vicky’s brand eye.
I highly recommend Vicky and know, without a shadow of a doubt, she will be an amazing investment in your business as you take it the next level.
Christine Gutierrez, Therapist, Author, and Founder of the Diosahood
Vicky’s branding expertise, industry knowledge and resourcefulness helped bring my consulting business to the next level. Her skill in being able to identify what’s relevant and needed in the market with my unique value proposition is extremely impressive.
Like many entrepreneurs and small business owners, I have a multi-faceted brand that can go in many directions, but shouldn’t. Vicky helps me keep focused on the value I can and should be delivering to my audiences.
Yai Vargas, Diversity + Inclusion Expert, LinkedIn Ninja, and Founder of the Latinista
Vicky is the first expert I trusted on my entrepreneurship journey because of her brand expertise and how she compassionately championed me to be true to myself throughout every stage of the journey. Now I call her Brand BAE (Before Anyone Else) because she is STILL the first expert I hire whenever I’m launching something new for my businesses.
Nothing tops how Vicky creates a safe space and listens to you as she intuitively holds your hand while you share your ideas and challenges.
Then she [magically] brings clarity and simplicity to your vision with her feedback and practical strategy.
Lisa Velazquez, Intuitive Love Coach, Community Builder, and Founder of Lisa Talks Love + Latina Entrepreneurs Inc.
For the better part of 7 years, I had two blogs, one culinary/travel and one fashion/lifestyle, which meant I had two voices, two audiences and two calendars to maintain. It was a lot and very overwhelming.
Vicky strategically (with measurable results) convinced me to merge and consolidate my brands into what is now House of Bren, where I seamlessly house all of my passions.
She saved me long-term headaches and natural anxieties with being an uber creative with many artistic arms to share. Now, everything is extremely manageable under one big lifestyle umbrella that invites everyone.
To that point, Vicky helped me understand and see the value of very clear brand distinction and voice.
Bren Herrera, Author, Chef, and Lifestyle Expert at House of Bren
Vicky is a brilliant brand strategist and experienced online marketer.
I first worked with Vicky when I decided to rebrand my tech lifestyle blog and also launch a new site for my consulting company. This is was a particularly important project because I was rebranding to “me” (the destination brands would include my name), thus you can only imagine the care with which I evaluated the right partnership for this project.
I am a marketing professional and had worked to launch/reposition many brands for Fortune 100 companies. But this was highly personal: the new websites had to reflect my personality as well as new goals for each. This didn’t just entail the name change. It included everything from new site design and content development to messaging and user engagement.
Vicky was the perfect partner. Her strategic approach produced a solid new brand strategy: site structure and design/look and feel, targeted new content and digital marketing strategies for the new brands. Her months of work on behalf of my brand truly exceeded my expectations..
Needless to say, I highly recommend Vicky. She’s a pro and the quality of her work is the best I’ve seen in the interactive space.
Rosa Alonso, Tech Expert, Television Personality, and Media Entrepreneur at Rosa Alonso Digital