The emotional journey of your hustle is not for the faint of heart.

Private reading for when you feel stuck, conflicted, and overwhelmed about how to navigate the entrepreneurial journey and you don’t want to sacrifice your integrity, authenticity, or values.

Trust your process, align with purpose, and stay connected to your anchor.


We often talk about the entrepreneurial journey as it relates to passion, goals, and bankability while glancing over the feelings of isolation, loneliness, anxiety, insecurity, and unmitigated fear. Success is more than the output of our labor. “Doing” and “creating” 24/7 is not sustainable.

Does this sound like you?

I’m confused about what direction to go in with my brand and I want guidance with figuring it out at my pace.

I’m torn between different ideas for who I want to be and I don’t want to choose between them all.

I get emotionally overwhelmed by the prospect of making my vision come to life.

IS THIS session for me?

This private reading is for those who struggle with the inner conflicts of pursuing your passion.

You feel like you’re rocking this hustle alone and you don’t like how it feels to make decisions from a place of fear.

You have doubts and you don’t want those moments of uncertainty to cloud your judgement. It’s one thing to feel insecure. It’s another thing to allow your inner critic to steer the ship. You don’t want to be that person who is constantly getting in their own way but you also don’t want to overlook details that are important.

Overthinking can jack up your flow and confidence is only as strong as your ability to move past your fears.

tl;dr / You want to curb the negative self talk about whether you’re on the right path.

Who these sessions are not for?

I don’t do quick fixes. I don’t encourage cookie cutter formulas. I don’t deal with shortcuts.

DOING THE WORK TAKES TIME. If you are looking to get results without putting in the effort to realize those results, we are not a good fit.

While these sessions are not therapeutic sessions, there is often a cathartic experience during them.

If you create excuses for everything that goes wrong, look for opportunities to avoid accountability, are not receptive to trying new things or perspectives, then we are definitely not a good fit.

Your Enrollment Includes…

Personalized Reading

Intuitive advice to help realign how you want to show up in the world.

Session Replay

Download your session recording to reference back as needed.

Printable Guide

Get worksheets and writing prompts to help integrate your insights.

You don’t know what you don’t know.

There’s a whole world of transformation that happens BEFORE you decide to evolve your brand, business, and life. You have everything you need to create the vision you have.

Stop asking questions and allow yourself grace to embrace imperfect action.


» Get clear about how you want to show up with your brand
» Identify who you need to embody to bring your vision to life
» Monetize your strengths with purpose and integrity
» Share your voice with confidence and authority
» Align your vision with a flexible strategy



Sacred Journey Reading Enrollment

Discuss how you are stuck and identify paths that help usher you towards the vision you want to make real

Get insights on how you can leverage hidden strengths

Identify how you can work with them to align with your potential

Get intuitive guidance to empower your confidence and courage to take inspired action that helps you embody who you want to be.

Your Investment:


Payment plans are available.



Hola, my name is Vicky and I help multi-passionate peeps organize their body of work and leverage storytelling to position their authority.

As a seasoned pro with over 20 years of experience in vocational counseling, web design, and online marketing, I leverage my expertise to support businesses and individuals by creating a holistic approach to building an intentional brand and business.

I’ve worked with major media and entertainment brands including NBC Universal and Vme TV, startup initiatives including the Alley + Florida International University (FIU) Ratcliffe Startup Studio and NYC Department of Small Business Services: Catering Business Pathways, and women-led organizations such as the Latinista.

Where You've Seen Me

What others have to say about working with me

Vicky Ayala’s extraordinary talent lies in her unique ability to breathe life into your brand. Her consulting is part branding strategy, part product development, and part confidence building — all wrapped up into one.

She’s a quick thinker, brilliant, and a great listener who can crawl inside your head to bring out your best ideas. She leverages her impressive body of work to transform your brand into a memorable and necessary entity in an ever-expanding world of distractions.

Angelica Perez-Litwin, Therapist & Founder of the Lumin Center and Latinas Think Big

Vicky’s branding expertise, industry knowledge and resourcefulness helped bring my consulting business to the next level. Her skill in being able to identify what’s relevant and needed in the market with my unique value proposition is extremely impressive.

Like many entrepreneurs and small business owners, I have a multi-faceted brand that can go in many directions but shouldn’t. Vicky helps me keep focused on the value I can and should be delivered to my audiences.

Yai Vargas, Diversity + Inclusion Expert, LinkedIn Ninja, and Founder of the Latinista

Vicky is the first expert I trusted on my entrepreneurship journey because of her brand expertise and how she compassionately championed me to be true to myself throughout every stage of the journey. Now I call her Brand BAE (Before Anyone Else) because she is STILL the first expert I hire whenever I’m launching something new for my businesses.

Nothing tops how Vicky creates a safe space and listens to you as she intuitively holds your hand while sharing your ideas and challenges. Then she [magically] brings clarity and simplicity to your vision with her feedback and practical strategy.

Lisa Velazquez, Intuitive Love Coach, Community Builder, and Founder of Lisa Talks Love + Latina Entrepreneurs Inc.

She is a brand genius. She organized all my random thoughts & content ideas and literally mapped it all out for me with files and dates. She took my ideas and transformed them into action.

Vicky was always there to guide me and just took all the stress away for me and truly made me feel that I was taking my business to the next level. She gave me the genius idea to focus on my expertise as a therapist and coach specializing in helping women break free from love addiction. She saw that clearly, and that has drastically altered my business. I now own being a love addiction expert, thanks to Vicky’s brand eye.

I highly recommend Vicky and know, without a shadow of a doubt, that she will be an amazing investment in your business as you take it to the next level.

Christine Gutierrez, Therapist, Author, and Founder of The Diosahood

For the better part of 7 years, I had two blogs, one culinary/travel and one fashion/lifestyle, which meant I had two voices, two audiences and two calendars to maintain. It was a lot and very overwhelming.

Vicky strategically (with measurable results) convinced me to merge and consolidate my brands into what is now House of Bren, where I seamlessly house all of my passions. She saved me long-term headaches and natural anxieties by being an uber-creative with many artistic arms to share. Now, everything is extremely manageable under one big lifestyle umbrella that invites everyone.

To that point, Vicky helped me understand and see the value of very clear brand distinction and voice.

Bren Herrera, Author, Chef, and Lifestyle Expert at House of Bren

I am a marketing professional and had worked to launch/reposition many brands for Fortune 100 companies. But this was highly personal: the new websites had to reflect my personality as well as new goals for each. This didn’t just entail the name change. It included content development to messaging and user engagement.

Vicky is a brilliant brand strategist and experienced online marketer. Her strategic approach produced a solid new brand strategy: site structure and design/look and feel targeted new content, and digital marketing strategies for the new brands. Her months of work on behalf of my brand truly exceeded my expectations.

Needless to say, I highly recommend Vicky. She’s a pro, and the quality of her work is the best I’ve seen in the interactive space.

Rosa Alonso, Tech Expert, Television Personality, and Media Entrepreneur at Rosa Alonso Digital

Ready to get started?