Bankable Brand Coaching

Me and you, for 12 weeks, reaching a milestone for your brand & business.

Navigate the Entrepreneurial Journey with Creativity & Magic!

Let’s have a heart-to-heart!

You’ve seen those perfectly styled IG photos of Boss Babes crushing it and the “build your business in 30 days” promo ads on Facebook. You probably bought a few of them with the hopes of getting some secret sauce. What you ended up getting was a chronic case of brand envy, information overwhelm, and copycat syndrome.

Your bankable brand coaching will focus on two things:
1. Strategy and accountability support and 2. structure for reaching a deliverable goal in 90 days.

Strategy + coaching often go hand in hand, so let’s do both and get you moving in the right direction…with support and a blueprint.

With monthly brand support, we’ll focus on getting you the strategy and consistency you need to thrive with your hustle.

The goal of these sessions is to keep you aligned with your vision and focused on your strategy so you can gain momentum and see results.

I help bring together your personality and purpose so that you can create profit opportunities from your passions.

These sessions are ideal for those with an existing brand & business who want to create structure with their workflow, and create a game plan for sustainable success with ongoing strategy & accountability support.

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We’ll connect twice a month for 90 minutes, for the next 12 weeks, to work on your brand strategy and keep you focused with your goals. These sessions are great when you need ongoing accountability support.


Success doesn’t happen overnight. We will focus on being consistent so you’re on track with your goals.


You can totally do it all but not by your lonesome. You don’t know what you don’t know which is why working with a brand strategist can help give you the objectivity and insights you need to upgrade your hustle.

  • Current entrepreneurs who want to ongoing accountability support + guidance
  • Side-hustlers who are finally ready to transition out of full-time employment

This is your opportunity to work with a subject matter expert, get ongoing guidance, stay accountable with your content creation, and be consistent with how you deliver your magic!

We Can Work on Any of the Following...


your next book


your next deck


your group program


your blog, videos & podcast

What To Expect When You Enroll in Bankable Brand Coaching.


6 Bi-Weekly Sessions

We will connect virtually, for 60-minutes via Zoom, to keep you on track with your strategy. These sessions are recorded for you.


Storytelling Support

Get advice and feedback on email newsletters, social media posts, and website copy, so your brand voice is aligned with your business goals.


Email Coaching

Each month, you will get unlimited email coaching support. Use this time to ask Qs and get feedback on your brand and business.

Your Investment


or make 3 monthly payments of $675

Enrollment is currently closed.
Get on the list below to be notified when enrollment opens.

Frequently Asked Questions

How long is bankable brand coaching?

Bankable Brand Coaching is done on a quarterly basis. You can enroll for 3 months at a time to get the most out of our time together.

Bankable Brand Coaching is ideal for those who want brand strategy support for their next book, deck, service offering, online store, group program, digital course, etc.

What if I want to launch a bunch of different things?

Before we get started, you will sit down with me for an assessment session which serves as a reality check on what’s doable for your brand + business over the next 12 weeks. Being multi-passionate doesn’t have to mean being all over the place. Brand coaching is about putting you on track with realistic objectives so you can reach them with ease.

Will you help me create what I want to launch?

These sessions are rooted in strategy & accountability. They are not co-creation sessions however I will provide some basic support if needed. These sessions are mostly where I provide as much feedback and guidance so you can either do it on your own or outsource.

My name is Vicky Ayala

and I am your quirky brand strategist

Behind this clever copy is a seasoned pro with over 15 years of experience in design and online marketing. My work experience includes program development and vocational counseling within the social services sector and the startup industry. I’ve also worked with major media and entertainment brands such as NBC Universal and Vme TV.

I help you ideate and organize your creative genius into a memorable signature offering so that you are able to harness and express your unique brand voice.

It’s not just about building a website, copying someone’s sales funnel, and throwing up some cute graphics on social. I show you how to cultivate your brand and align your business with your passion, purpose, and personality so that you can harness your profit potential.

Where You May Have Seen Me

What Others Have To Say About Me

Vicky is that virtual “friend” turned real life consultant and magic worker for the hustling creative and soloprenuer.  For the better part of 7 years, I had two blogs, one culinary/travel and one fashion/lifestyle, which meant I had two voices, two audiences and two calendars to maintain. It was a lot and very overwhelming.

Vicky strategically (with measurable results) convinced me to merge and consolidate my brands into what is now House of Bren, where I seamlessly house all of my passions. Not only did she direct, manage and consolidate a decade worth of work, she also designed my new website where it authentically represents my brand, spirit and personality.

The process was grueling but worth every dime and minute spent. She saved me long-term headaches and natural anxieties with being an uber creative with many artistic arms to share. Now, everything is extremely manageable under one big lifestyle umbrella that invites everyone.

To that point, Vicky helped me understand and see the value of very clear brand distinction and voice.

Bren Herrera, Author, Chef, and Lifestyle Expert

Vicky helped me start my online retail business from scratch. I hired Vicky as my web designer to create a website for women’s apparel and accessories. However, Vicky did much more than that.

Vicky was the glue that held this amazing process all together. She guided me and patiently helped me figure out exactly what I needed and wanted to launch my website for women’s apparel and accessories. She is the most patient person to work with.

She’s innovative, efficient, smart, and creative. And more importantly, Vicky understands her market so she’s able to offer advice and input that’s vital for success.

Vicky is able to listen to someone’s vision and make it become a reality. I would work with Vicky over and over again. She’s the best!”

Fay Andreola, Lifestyle Entrepreneur & Style Expert

She is a brand genius. She organized all my random thoughts & content ideas and literally mapped it all out for me with files and dates. She took my ideas and transformed them into action.

In addition, Vicky was with me from beginning to end of my launch and even throughout the program. She wrote and came up with some of the most genius copy. She also helped me spruce up my writing and integrated it right in with the core messaging of my signature program Fierce Love Fierce Life. Her support helped me upped my whole story and messaging.

Vicky was always there to guide me and just took all the stress away for me and truly made me feel that I was taking my business to the next level. She gave me the genius idea to focus on my expertise as a therapist and coach who specializes in helping women break free from love addiction. She saw that clearly and that has drastically altered my business. I now own being a love addiction expert, all thanks to Vicky’s brand eye.

I highly recommend Vicky and know, without a shadow of a doubt, she will be an amazing investment in your business as you take it the next level.

Upgrade time baby!

Christine Gutierrez, Therapist and Love Addiction Expert

Vicky is a brilliant brand strategist and experienced online marketer. I first worked with Vicky when I decided to rebrand my tech lifestyle blog and also launch a new site for my consulting company. This is was a particularly important project because I was rebranding to “me” (the destination brands would include my name), thus you can only imagine the care with which I evaluated the right partnership for this project.

I am a marketing professional and had worked to launch/reposition many brands for Fortune 100 companies. But this was highly personal: the new websites had to reflect my personality as well as new goals for each. This didn’t just entail the name change. It included everything from new site design and content development to messaging and user engagement.

Vicky was the perfect partner. Her strategic approach produced a solid new brand strategy: site structure and design/look and feel, targeted new content and digital marketing strategies for the new brands. Her months of work on behalf of my brand truly exceeded my expectations – so much so that she is helping once again as I embark on yet another brand journey.

Needless to say, I highly recommend Vicky. She’s a pro and the quality of her work is the best I’ve seen in the interactive space.

Rosa Alonso, Reinvention Strategist and Marketing Expert

When I decided to invest in a Creative Digital Strategy Session with Vicky Ayala, I was excited about sharing all of my programs and products for the year. Yet, I was feeling overwhelmed with ideas for getting my online brand to the next level. I knew I could not let this continue, so I chose to get into action.

After working with Vicky, she helped me download all my ideas out of my head and on to paper. Her session supported me to take a look at my systems and finally gain clarity about my goals for my online brand. This lead to her creating the solid annual marketing plan I needed with a structure to deliver content to my ideal clients while staying true to my voice.

I finally feel ready to connect with my tribe and share my programs that they have been waiting for. If you want to take your online brand to the next level, Hire Vicky!

Lisa Velazquez, Lovestyle Coach, Thought Leader & Founder

As a fairly new company we had been trying to find our voice through our website for some time. We had a few ‘experiences’ that led to frustration and the site was still not even close to what it needed to be, until we found Vicky Ayala. Her passion for her profession is evident in her technical expertise, her vision and her strategic guidance.

In addition to her knowledge of the digital market, Vicky’s strategic direction and advice has been invaluable to our company. is the gateway to the brand we are building and the first impression brand partners receive. Our previous website was very dated and, to be honest, boring.

Vicky’s design and strategic direction brought our company into the 21st century. Vicky has become an integral part of Casa Latina’s team. We rely on her guidance, support, expertise and advice on an ongoing basis and we’d be lost without her.

What makes working with Vicky so refreshing is the fact that she’s never too busy to hear a question, never too busy to too run through a page and explain its function, and she is never too busy to repeat the same answer for the third time.

She has a talent for breaking down the technical jargon and making it understandable and implementable on our end. She is also on top of all the latest technological advances and understands how to integrate them to keep our digital platform fresh and relevant.

She has a winning combination of technical expertise, strategic vision, enthusiasm and patience. I look forward to a continuing collaboration with Vicky Ayala and highly recommend her as a digital consultant and strategist!

Nora Diaz-Bretherton & Marlene Pratt, Co-Founders of