Before you change that website theme, switch your email marketing provider, or decide to throw in the towel – let’s talk about how to audit your brand so you’re making decisions with the right kind of insights.

Whether it’s the end of the year or mid-year, revisiting your brand + business is more than just about finding opportunities. It’s about making sure you’re aligned with your passion, purpose, and profitability.

In this episode we talk about brand audits, vision casting, and embracing spreadsheets to map out your brand + business.

Crafting the right kind of strategy can do wonders for your hustle so let’s make sure you’re right where you need to be in order to level up to the next phase of your journey.

So sit back, grab some chai, and chillax.

Join me for a quirky adventure into this entrepreneurial journey and let’s learn how to make magic together!
Vicky Ayala

My name is Vicky & I am a brand strategist & visual storyteller. By day, I work with multi-passionate entrepreneurs to organize their creative genius into a memorable brand experience with engaging design, authentic storytelling and strategic online marketing. When I'm not conjuring brand magic, you can find me musing about the entrepreneurial journey which includes everything from finding the perfect chai latte to plotting my domestic move to Miami.


Strategy is more than just your logo + website. It's how everything comes together.


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