Loni Markman is a certified holistic health counselor with a Master’s degree in health. She works with women to teach them how to live in a body they love.

When did you fall in love with wanting to help others with their fitness and nutrition?

There has been stages of my love affair with wellness. I think I really fell in love it with it when I realized there is such a profound connection between health and happiness. Knowing that I can help spread more personal happiness through nutrition and seeing how transformational it is for my clients makes me only want to spread the knowledge more and more.

How do you define a healthy lifestyle?

One word: balance. A healthy lifestyle has to be a balance of eating well, having fun, moving your body and managing stress.

What does a typical day for you look like?

My days vary depending on if I am teaching or working with clients so I wouldn’t say I have a typical day but I can tell you that in most of my days you will find me

  • doing some form of exercise mostly Pilates or a barre class
  • enjoying a green drink or smoothie
  • since I work from home I usually make my lunch which always includes lots of veggies (I’m eating a raw kale salad as I type)
  • doing some writing or marketing for my business
  • either teaching a Pilates class or empowering clients
  • relaxing with my husband, cats and amazing friends
  • wrapping the evening up with a beautiful glass of red wine and a piece of dark chocolate

How long have you been a fitness/nutrition entrepreneur?

I’ve been in this industry for over 10 years now. It started when I was a marketing manager and someone asked me about my triceps. I realized I didn’t know where they were. I got certified as a personal trainer, then managed two Curves facilities. Also before I went out on my own in nutrition I worked at an integrated medical center in Long Island, NY.

If you weren’t a fitness/nutrition entrepreneur, what would your occupation be?

I would be a teacher.

How did you take your leap of faith into solopreneurship? What was the journey like?

The journey is still in process. At first I worked at a wellness center and tried to do my own thing but quickly realized that you get out what you put in so in order to spread the wellness word I needed to focus on my own practice. It has been a beautiful challenge and a true learning experience that I am excited to keep growing from.

In 10 years, what do you envision your life to look like?

The Million dollar question. I will be a mom who works part-time and takes care of her family the other. I will own a wellness center, be an adjunct professor teaching about the power of self-love and nutrition and have created a few products (like the Positive Body Journal).

I will also be incredibly happy in my marriage and my life.

What has been your biggest challenge in life and work?

My biggest challenge is working on switching my inner critic chatter to inner love and cheerleader. Also, since I am such a people person working as a soloentrepreneur is a huge challenge for me.

How do you overcome, or try to overcome these challenges?

I practice patience and daily self-love. I also try to get out of my home office as often as possible.

What has been your most prized accomplishment?

Receiving emails and letters from my clients about how grateful they are for my help in their transformations.

What is your most favorite quote?

Be the change you wish to see in the world. – Gandhi

How would you describe your lifestyle to classroom full of impressionable kids during your Career Day presentation?

My lifestyle is about finding fun in food and fitness, focusing on feeling good and doing good things for your body every day.

What is your personal style like?

I’m a super casual straight shooter.

If you could go back to your 9 year old self, what would you tell her?

Don’t sweat it. It all works out if you trust in the process.

If you could change one thing about yourself, what would it be?

I don’t know…I’d stop biting my nails but that is lame.

What 3 words best describe you.

Energetic, thoughtful and insightful.