Running Out Of Options

Today I spent my time carelessly pursuing my goal. Another day another reflection opportunity. Only today had sparkling wine written all over it.

I need to dedicate time to creating the cushion I need for when I run out of alternatives. Snacking used to be an Olympic sport and now it’s become a walk of shame. It’s mind blowing how dependent we are on the comfort foods riddled in carbs. After a few glasses of sparkly bliss I stepped outside of my ego and started thinking of the big picture – what happens when we run out of options?

Watching a movie tonight made me realize something:

Options are overrated. The more we allow ourselves to have the more anxiety we create around decision making. If there were only one choice to make then it would make the decision easier thus alleviating any remorse for all the “what if” scenarios we convince ourselves is better.

Living in the now is disrupted with options.

As I get older, the idea of options becomes daunting. It’s an illusion of sorts. My inner committee tells me that the world is my oyster and yet that one cynical bitch reminds that my age says otherwise.

You see, over the past 30+ years I was presented with countless options. And each time I made a decision, I cashed in my fantasy credits.

The more I made a choice, the more I spent my credits. And now in order to cash in for the reality I want, my pockets are coming up short.

My options are not as vast as they were before. I have to be thoughtful and strategic with how I use up my credits because at some point I will have nothing to draw from. Then what?

So do we run out of options or do we choose to not to make a decision?

Are they still options if we don’t accept them as such?

Is the line between an option and an illusion so fine that we can’t tell the difference between the two?

Or do options come with an expiration date?


Vicky Ayala

My name is Vicky & I am a brand strategist & visual storyteller. By day, I work with multi-passionate entrepreneurs to organize their creative genius into a memorable brand experience with engaging design, authentic storytelling and strategic online marketing. When I'm not conjuring brand magic, you can find me musing about the entrepreneurial journey which includes everything from finding the perfect chai latte to plotting my domestic move to Miami.